3 Aug 2006

Alphabet Soup wins Interflora

Alphabet Soup was recently awarded the strategic planning and media buying for Interflora, the world’s largest, most respected and most recognised floral relay service. Interflora is supported by a network of 58 000 florists worldwide, delivering flowers to 146 countries.

The campaign utilises a mixture of television and online advertising, which commence in Oct 2006.

Alphabet Soup is a specialist media consultancy, specialising in media strategy, media planning, and media buying in areas of ATL, BTL, Internet marketing, sponsorships, promotions and non-traditional media.

For more information contact Nicolette Lewin on: 011 880 8655; email nikki@alphabet-soup.co.za, or go to www.alphabetsoup.co.za