Media Updates:
TELEVISION STANDARD TERMS AND CONDITIONS

ETV
1. Cancellation deadlines:
Commercials cancelled between 0-15 working days before broadcast: 100% cancellation surcharge

Commercials cancelled between 16-21 working days before broadcast: 50% surcharge.

2. Amendment deadline:
We need a period of 24 hours notice for amendments and changes to existing material

3. Shoulder time:
Classified as 22h15 - 16h59.

4. The first time advertisers deal:
100% added value for the 1st 6 months ONLY
Thereafter normal negotiations will take place
Or
A discount of 33% for the first 6 months ONLY
Thereafter standard negotiations will take place based on rate card rates.

5. Early Booking Discount
ETV does not have early booking deadlines or discounts, applications are dealt with on a first come first serve basis.

SABC
1. Cancellation deadlines:
A 100 % cancellation fee will apply to commercials cancelled within 28 days of broadcasting

2. Prime time vs. Shoulder time:
Prime Time: SABC1: 17h00-22h00
SABC2: 18h00-22h00
SABC3: 17h30-22h30

Shoulder Time: SABC1: 22h00-17h00
SABC2: 22h00-18h00
SABC3: 22h30-17h30
All live sport that is broadcast in shoulder time will attract the prime time discount and not the shoulder time discount.

3. The Early Booking Discount Regulations:

Only applications that reach the SABC Television Airtime Sales on the applicable closing date will qualify.
No late applications will be accommodated
Any adjustments to media plans after cut off date will automatically disqualify applicants from the additional 5% discount offer.

The early booking discount deadline is printed with the rate cards on a monthly basis. It is normally 15 working days once the rate card is delivered. Usually the week of the 24th.

4. The first time advertisers deal:

The company must not have advertised on SABC TV for the last 24 months and whose annual investment does not exceed R 5 000 000 (Five Million rand).
The company must have no international affiliation.
Admission is applicable for 6 months only.
30% added value applicable.
Maximum duration of commercials is 60
Applications will only be accepted 14 days prior to broadcast.
60% of ads to be placed in shoulder time and 40% in prime time.
The New Business Deal is valid for 12 months

ORACLE (MNET AND DSTV)
1. Cancellation deadline:
28 days
2. Amendment / change deadlines:
4 days subject to the situation

3. Shoulder times:
22:00 06:00 : also subject to programming

4. First time advertiser deals:
Oracle offer up to 50% Added Value based on management discretion. MNet Added Value will be placed on other MNet owned channels if time is not available on MNet channel
The First Time Advertiser deal is only applicable for the first burst. That is +/- 2 weeks
5. Early Booking Discount
MNet does not have an early booking discount

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