Research:
New Media Planning Tool: Mediascape24.co.za

On the 9th of March 2007, Media24 launched an online media planning tool that makes informative consumer research readily available through an easy to navigate online platform.

Mediascpae24.co.za offers planners and marketers a range of demographic and psychographic target market information, in a graphic format, which is available to download as PowerPoint slides and integrate into professional looking presentations.

Mediascape24 uses a combination of privately commissioned research and leading industry data such as AMPS, FutureFact and TGI.

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